Pursuit fifty five: Learning From the Pursuit of Another ~ Robin Gerber

Annie & Robin

Hello all!

 Annie Griffin Collection has grown tremendously over the past couple seasons and I could not be more excited to see where the company will go next! I graduated from the University of Georgia in May 2010 and moved straight to the big city to become partners with my sister, Annie Griffin, in her pursuit of conquering the fashion industry.  We have been extremely successful thus far and are now in over 70 stores across the country!  

My sister’s designs are elegant, sophisticated, and fun and being the head of marketing has given me the opportunity to show off how truly talented she is!  We’ve discovered that the combination of my outgoing, energetic personality and her creative energy create a perfect synergy for the workplace.  My work ethic and extroverted persona is, it turns out perfectly matched to her inspired vision of the industry and the world in which we work.  

We are about to head south to Atlanta for Market June 9th through the 12th and have been setting up appointments the past few days for that trip.  Our goal is to be in over 100 stores by the end of the year and I cannot wait to hit that pivotal checkpoint in mine and my sister’s career.  I can truly say that I love what I do and wouldn’t have it any other way! Be sure to check out our blog (http://annieandrobin.tumblr.com/), website (http://anniegriffincollection.com/), or Facebook page (https://www.facebook.com/pages/Annie-Griffin-Collection/101811469861252?sk=info).

With love,


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